Often, we think of direct mail as an avenue for huge credit card companies and mortgage giants. We think of companies sending hundreds of thousands or even millions of pieces at a time using pricy purchased mailing list. That side to the industry exists, but even small companies can break into direct mail marketing and [...]
Archive for the ‘Marketing Direct’ Category
Direct Mail Marketing for Small Businesses
Posted by Samsara on December 13th, 2012
Posted in Marketing Direct 
Tags: direct mail marketing, mail campaign, millions of pieces, setting priorities, sticking to a budget 
Comments OffDirect Marketing Tips For 2012
Posted by Samsara on August 19th, 2012
Direct Marketing Climate The background of direct marketing can be traced back to the 1950′s as businesses sought to sell direct to customers rather than through shops and retail outfits. As a result the trend has diversified into a wide range of marketing tools that businesses use to send direct and subconscious messages to consumers [...]
Posted in Marketing Direct Tags: direct marketing, economic downturn, new accounts, spending money, white goods Comments Off